Difference between on-page and off-page
What is SEO? SEO or search engine optimization. It is the procedure of optimizing your web pages to make them reach a high position in search engines like Bing and Google. SEO focused on increasing the ranking in the organic, also called non-paid search results. If you have a website and want to get more traffic, SEO is the digital marketing efforts' backbone. SEO involves the concerted effort of multiple departments within a company, organization, marketing, design, and content production teams. Some SEO work involves business analysis (such as comparing contents with competitors). A sizeable part depends on different search engine's ranking algorithms, which changes from time to time. To make the website on the first page of search engine results, SEO needs to do on and off the page. While on-page SEO refers to the factors you can control on your website; on the other hand, off-page refers to the page ranking factors that occur off your websites, such as backlinks from ot...